Digital Billboards in Shawnee

*All metrics are based on a 4-week advertising campaign

Shawnee, a thriving city with a rich history and diverse population, presents a prime opportunity for advertisers to make their mark. Its bustling downtown, cultural attractions, and strong sense of community create an ideal environment for outdoor advertising. By integrating their messages into the fabric of Shawnee's daily life, advertisers can forge meaningful connections with residents and visitors alike, ensuring their campaigns resonate with a wide audience.

What to look for when picking digital billboards

When selecting billboards for a successful advertising campaign, it's essential to consider various factors to ensure maximum impact and reach the desired target audience. Here are four key aspects to keep in mind:

• Demographics: Choose a billboard location that aligns with the target audience's demographics. For example, if targeting college-educated adults with above-average incomes, consider placing a billboard along a busy interstate frequented by commuters.
• Traffic Count: Opt for high traffic areas, such as congested interstates or busy intersections with long wait times, to increase the chances of your advertisement being seen by a larger audience.
• Visibility: Ensure the billboard is clearly aligned to face traffic and is not placed at odd angles. The height of the billboard should also be considered to maximize visibility.
• Proximity and Intent: Depending on the goal of the advertising campaign, consider the billboard's proximity to the business location or utilize multiple locations for increased brand awareness. For example, if the intent is to attract local customers, place the billboard close to the business location.

Digital billboards price breakdown

In Shawnee, billboard pricing varies significantly, offering options for advertisers with different budgets:

• Average Price: The average price for a billboard in Shawnee is $889.37, providing a cost-effective option for advertisers.
• Median Price: With a median price of $11,913, advertisers can expect to find a range of billboard options at various price points.
• Lowest Price: For those on a tight budget, the lowest price for a billboard in Shawnee is just $49.21, making outdoor advertising accessible to businesses of all sizes.

Digital billboards Impression and CPM Metrics

Let's take a closer look at the impressions and CPM metrics for a 4-week advertising campaign in Shawnee:

• Total Impressions: The campaign generated a total of 1,847,000 impressions, reaching a wide audience in the city.
• Average Impressions: On average, each billboard in the campaign received 924,000 impressions, showcasing the effectiveness of outdoor advertising in Shawnee.
• Median Impressions: The median number of impressions for billboards in the campaign was 12,000, indicating a consistent level of exposure across different locations.
• Average CPM: The average cost per thousand impressions (CPM) for the campaign was $15.20, offering advertisers a cost-effective way to reach their target audience.
• Median CPM: With a median CPM of $12.00, advertisers can expect a range of pricing options to suit their budget and campaign goals.

Some of the top digital billboard providers in Shawnee

Here is a list of top billboard providers in Shawnee, offering a variety of options for advertisers to choose from:

• Times OOH Media is a leading provider of outdoor advertising solutions in Shawnee, catering to a diverse range of clients and budgets.

Other formats for advertising in Shawnee

A closer look at the data reveals the depth and breadth of the other opportunities available in Shawnee:

• Static Billboards: Static billboards in Shawnee generate 97,779 impressions with an average CPM of $11.09. This classic advertising medium continues to provide a strong presence in the city's outdoor advertising landscape.
• Retail Venues: Retail venues in Shawnee receive 28,700 impressions with an average CPM of $13.31. These targeted advertising spaces offer a unique opportunity to engage with consumers in a shopping mindset.
• Everything Else: Other advertising opportunities in Shawnee, such as digital displays and alternative outdoor formats, garner 458,800 impressions with an average CPM of $12.00. This diverse range of options allows advertisers to tailor their campaigns to specific audiences and objectives.

Get started with advertising with AdQuick now!

AdQuick's out-of-home (OOH) advertising services offer a comprehensive range of products and solutions for advertisers, agencies, and OOH media owners. With a diverse clientele and an extensive network of media partners, AdQuick is well-equipped to help businesses plan and execute successful OOH advertising campaigns in Shawnee and beyond. By leveraging the company's resources and tools, advertisers can launch hyper-targeted campaigns that resonate with their target audience and achieve their marketing objectives. Don't miss out on the opportunity to make a lasting impact with your advertising efforts. Get started now and launch your OOH campaign in minutes.