Digital Billboards in Johns Creek

*All metrics are based on a 4-week advertising campaign

Johns Creek, a thriving suburban city, presents a remarkable opportunity for advertisers to make an impact. With its affluent neighborhoods, top-rated schools, and bustling business districts, this city offers a diverse audience for outdoor advertising. Advertisers can seamlessly integrate their messages into the daily lives of residents, creating a powerful connection between brands and the community. In Johns Creek, outdoor advertising goes beyond product promotion, fostering meaningful engagement with every passerby.

What to look for when picking digital billboards

When selecting billboards for advertising, it's essential to consider various factors to ensure maximum effectiveness and reach the target audience. Here are four key aspects to keep in mind:

• Location: Choose a billboard location that aligns with your target audience's demographics and has high traffic counts. For example, busy interstates are ideal for reaching college-educated adults with above-average incomes, while trendy parts of town or areas near colleges and universities are suitable for targeting young adults.
• Visibility: Ensure the billboard is easily visible by considering its alignment, height, and any potential obstructions. Highly visible billboards, such as digital billboards and bridge billboards, can provide maximum exposure with minimal effort.
• Duration: The length of time a billboard should be up depends on the marketing campaign goals and budget. Most campaigns last several months, but the duration can be adjusted based on the advertiser's needs.
• Size and Type: Select the appropriate billboard size and type for your campaign. Bulletins are the largest and suitable for busy roads, while posters and junior posters are smaller and ideal for targeting specific demographics in urban neighborhoods or smaller roads.

Digital billboards price breakdown

In Johns Creek, billboard pricing varies significantly, with options available for various budgets:

• Average Price: The average price for a billboard in Johns Creek is approximately $16,911.10, offering a range of options for advertisers.
• Median Price: With a median price of $87,360, advertisers can expect to find billboards at various price points in the city.
• Lowest Price: The lowest price for a billboard in Johns Creek is $0, providing an opportunity for advertisers with limited budgets to still make an impact.

Digital billboards Impression and CPM Metrics

Impressions and CPM metrics provide valuable insights into the effectiveness of billboard advertising in Johns Creek:

• Total Impressions: The total number of impressions for a 4-week advertising campaign in Johns Creek is approximately 146,412,000.
• Average Impressions: On average, a billboard in Johns Creek generates around 146,412 impressions per 4-week campaign.
• Median Impressions: The median number of impressions for a billboard in Johns Creek is 87,000 during a 4-week campaign.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in Johns Creek is $13.15.
• Median CPM: The median CPM for a billboard in Johns Creek is $6.86.

Some of the top digital billboard providers in Johns Creek

Here are the top billboard providers in Johns Creek:

• Lamar Advertising is a leading provider of outdoor advertising solutions, offering a wide range of billboard options to suit various campaign needs.
• Outfront Media specializes in creating impactful outdoor advertising campaigns, leveraging their extensive inventory of billboards and digital displays.
• Digital Outdoor Advertising focuses on providing innovative digital billboard solutions, helping advertisers reach their target audience effectively.
• Clear Channel Outdoor is a global leader in outdoor advertising, offering a diverse selection of billboards and digital displays to maximize campaign reach.
• Integration Media delivers integrated outdoor advertising solutions, combining traditional and digital formats to create engaging campaigns.

Other formats for advertising in Johns Creek

A closer look at the data reveals the depth and breadth of the other opportunities available in Johns Creek:

• Static Billboards: In Johns Creek, static billboards generate approximately 93,743,000 impressions with an average CPM of $14.06. This traditional advertising medium offers a consistent presence, making it a reliable choice for outdoor campaigns.
• Retail Venues: Retail venues in Johns Creek receive around 34,818,000 impressions and have an average CPM of $16.68. These locations provide advertisers with a captive audience, making them an effective option for reaching consumers in a shopping mindset.
• Everything Else: Other advertising opportunities in Johns Creek, such as digital displays and alternative formats, garner about 829,244,000 impressions with an average CPM of $3.93. These diverse options allow advertisers to explore creative and innovative ways to connect with their target audience.

Get started with advertising with AdQuick now!

With AdQuick's platform, planning, buying, and measuring outdoor advertising has never been easier. By connecting advertisers to over 1,400 premium OOH media owners and offering a variety of products and solutions tailored to different needs, users can execute OOH buys 10x faster and launch campaigns in as little as 48 hours. Don't miss out on the opportunity to reach your target audience effectively and efficiently. Get started with AdQuick today and launch hyper-targeted OOH campaigns in minutes.