Digital Billboards in East Point

*All metrics are based on a 4-week advertising campaign

East Point, a thriving suburban city, presents a remarkable opportunity for advertisers to make an impact. With its strategic location near a major airport, diverse population, and growing business district, East Point offers a distinctive platform for outdoor advertising. Advertisers can seamlessly integrate their messages into the daily lives of residents and visitors, fostering connections between communities, brands, and individuals, and creating narratives that resonate with each passerby.

What to look for when picking digital billboards

When selecting billboards for advertising, it's essential to consider 45 different factors to ensure the success of your campaign. Some key factors to consider include:

• Location: Choose a billboard location that targets your desired audience and has high traffic counts for maximum exposure. For example, placing a billboard along a busy interstate for college-educated adults with above-average incomes.
• Size and Type: Select the appropriate size and type of billboard (traditional, digital, wallscape, etc.) based on your budget and target audience. For instance, using a digital billboard for dynamic messaging and multiple advertisers.
• Visibility: Ensure the billboard is clearly aligned to face traffic, placed at a readable height, and free from obstructions that may affect visibility. This will help your advertisement stand out and be easily seen by passersby.
• Duration: Determine the optimal duration for your billboard advertisement based on your marketing campaign goals and budget. Most campaigns last several months, but the duration can vary depending on your specific needs.

Digital Billboards price breakdown

In East Point, billboard pricing varies depending on factors such as location, size, and duration, with the following price data points:

• Average Price: The average price for a billboard in East Point is $1,274.85, which takes into account a wide range of billboard options and locations.
• Median Price: The median price for a billboard in East Point is $265.98, representing the middle value when all billboard prices are arranged in ascending order.
• Lowest Price: The lowest price for a billboard in East Point is $17.61, which may be for a smaller, less visible billboard or a shorter advertising duration.

Digital Billboards Impressions and CPM Metrics

In East Point, the impressions and CPM metrics provide valuable insights into the effectiveness of billboard advertising in the area:

• Total Impressions: The total number of impressions for a 4-week advertising campaign in East Point is approximately 12,937,000, showcasing the potential reach of your advertisement.
• Average Impressions: The average number of impressions per billboard in East Point is rounded to the nearest thousand, which is not provided in the given data.
• Median Impressions: The median number of impressions for billboards in East Point is 17,000, indicating the middle value when all impressions are arranged in ascending order.
• Average CPM: The average cost per thousand impressions (CPM) in East Point is $10.57, offering a cost-effective way to reach a large audience.
• Median CPM: The median CPM for billboards in East Point is $10.26, representing the middle value when all CPM values are arranged in ascending order.

Some of the top digital billboard providers in East Point

East Point offers a variety of billboard providers to choose from, each with their unique offerings and services:

• Lamar Advertising Company is an outdoor advertising provider offering free design services, dedicated support, and nationwide coverage with over 363,000 advertising displays across the U.S. and Canada.
• Outfront Media leverages the power of location, creative, and smart audience data to drive meaningful connections between brands and audiences in the real world with out-of-home advertising.
• Digital Outdoor Advertising is a one-stop shop for out-of-home advertising solutions across the United States, connecting ad agencies to the right locations in the right markets through a network of independent billboard operators.
• Clear Channel Outdoor is a leading out-of-home advertising company that helps businesses reach their target audience through innovative advertising solutions in over 65 markets and 55+ commercial airports nationwide.
• Integration Media is a company specializing in outdoor advertising solutions.

Other formats for advertising in East Point

A closer look at the data reveals the depth and breadth of the other opportunities available in East Point:

• Street Furniture: Street furniture in East Point garners around 17,000 impressions and has an average CPM of $10.26. This advertising format integrates seamlessly into the urban landscape, providing exposure to pedestrians and motorists alike.
• Retail Venues: Retail venues in East Point generate about 9,000 impressions with an average CPM of $9.19. By placing ads in shopping centers and other retail spaces, advertisers can directly target consumers in a buying mindset.
• Transit: Although transit advertising in East Point currently has zero impressions, it's worth considering for future campaigns as it can effectively reach commuters and travelers in a captive environment.
• Everything Else: Other advertising opportunities in East Point accumulate approximately 1,162,000 impressions with an average CPM of $10.57. These diverse options allow advertisers to explore unique and creative ways to reach their target audience.

Get started with advertising with AdQuick now!

East Point's thriving suburban landscape offers a wealth of advertising opportunities for brands looking to make an impact. With a diverse range of billboard options, street furniture, retail venues, and more, advertisers can effectively target their desired audience and achieve their marketing goals. By carefully considering factors such as location, size, and duration, businesses can maximize their reach and create lasting connections with consumers. Don't miss out on the potential of East Point's advertising landscape - sign up with AdQuick today to launch your next successful campaign.