Digital Billboards in Farmington Hills

*All metrics are based on a 4-week advertising campaign

Located in the vibrant Detroit metropolitan area, Farmington Hills boasts a thriving business community and diverse population, making it an ideal location for advertisers. With its picturesque parks, top-rated schools, and bustling shopping centers, this city offers a unique opportunity for brands to engage with residents and visitors alike. Outdoor advertising in Farmington Hills not only promotes products and services, but also fosters connections between businesses, consumers, and the community, creating lasting impressions for all who pass by.

What to look for when picking digital billboards

When selecting billboards for advertising, there are several factors to consider to ensure your message reaches the right audience and creates a lasting impact. Here are four key aspects to keep in mind:

• Location: Choose a billboard location that targets your desired demographic and has high traffic counts. For example, if you're targeting college-educated adults, consider placing a billboard along a busy interstate frequently congested with commuters.
• Visibility and readability: Ensure the billboard is easily visible and readable by passersby. This includes factors such as size, height, and distance from the road. A well-placed billboard with clear messaging will be more effective in capturing attention.
• Size and type: Select the appropriate size and type of billboard for your campaign. For instance, bulletins are large billboards found along highways, posters are medium-sized billboards positioned along primary and secondary roads, and junior posters are smaller billboards placed in urban neighborhoods or on smaller roads.
• Duration: Determine the optimal duration for your billboard campaign based on your goals and budget. Longer campaigns can help build brand awareness, while shorter campaigns may be more cost-effective for promoting time-sensitive offers or events.

Digital billboards price breakdown

Billboard pricing in Farmington Hills varies depending on factors such as location, size, and duration, with the following price data points:

• Average Price: The average price for a billboard in Farmington Hills is approximately $670.14.
• Median Price: The median price for a billboard in this area is around $9,114.00.
• Lowest Price: The lowest price for a billboard in Farmington Hills can be as low as $17.68.

Digital billboards Impression and CPM Metrics

When evaluating the effectiveness of your billboard campaign in Farmington Hills, it's essential to consider the impressions and CPM metrics, which can provide valuable insights into the reach and cost-efficiency of your advertising efforts:

• Total Impressions: The total number of impressions for a 4-week campaign in Farmington Hills is approximately 6,667,000.
• Average Impressions: On average, a billboard in this area generates around 6,667,000 impressions during a 4-week campaign.
• Median Impressions: The median number of impressions for a billboard in Farmington Hills is about 9,000.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in this area is $15.38.
• Median CPM: The median CPM for a billboard in Farmington Hills is $10.00.

Some of the top digital billboard providers in Farmington Hills

Here are some of the top billboard providers in Farmington Hills:

• Adams Outdoor is a well-established outdoor advertising company offering a variety of billboard options to suit your needs.
• Fairway Outdoor specializes in providing effective out-of-home advertising solutions for businesses in various industries.
• Adkom is a creative media agency that focuses on delivering impactful outdoor advertising campaigns.

Other formats for advertising in Farmington Hills

A closer look at the data reveals the depth and breadth of the other opportunities available in Farmington Hills:

• Static Billboards: Static billboards in Farmington Hills generate approximately 250,000 impressions with an average CPM of $10.61. As a classic advertising medium, static billboards continue to provide a strong presence in the local market.
• Retail Venues: Advertising in retail venues in Farmington Hills garners around 37,000 impressions and an average CPM of $13.94. This targeted approach allows advertisers to reach consumers in a shopping mindset, increasing the likelihood of engagement.
• Everything Else: Other advertising opportunities in Farmington Hills, such as digital displays and alternative out-of-home formats, collectively generate about 517,000 impressions with an average CPM of $7.46. These diverse options offer advertisers the flexibility to tailor their campaigns to specific audiences and objectives.

Get started with advertising with AdQuick now!

As you consider your advertising options in Farmington Hills, it's essential to choose a platform that offers efficient ad buying, global reach, and data-driven measurement. AdQuick is a comprehensive solution for billboards and out-of-home advertising, providing tools like AdQuick Browse for exploring available opportunities and the Marketer Toolkit for researching and planning your outdoor campaigns. With access to over 1,400 premium OOH media owners, the ability to execute buys 10x faster, and the option to launch campaigns in as little as 48 hours, AdQuick unlocks unprecedented measurability for your advertising efforts. Don't miss out on the benefits of this powerful platform – Get Started with AdQuick today!