Digital Billboards in San Tan Valley
*All metrics are based on a 4-week advertising campaign
San Tan Valley, a flourishing suburban area, presents a prime opportunity for advertisers to make an impact. With its rapidly growing population, scenic desert landscapes, and close proximity to major cities, this locale offers a unique blend of small-town charm and big-city potential. Outdoor advertising in San Tan Valley not only promotes products and services, but also fosters connections between communities, brands, and individuals, creating memorable experiences for all who encounter them.
What to look for when picking digital billboards
When selecting billboards for advertising, it's essential to consider various factors to ensure maximum impact and reach. Here are four key aspects to keep in mind:
- Location: Choose a billboard location that targets your desired demographic and has high traffic count for increased visibility. For example, placing a billboard near a college or university can effectively target young adults.
- Visibility: Ensure the billboard is clearly visible and not obstructed by trees, power-lines, or buildings. A billboard along a busy interstate or a congested intersection with long wait times can be highly effective.
- Size and Type: Select the appropriate size and type of billboard for your campaign, such as bulletins, posters, or junior posters. For instance, junior posters can effectively reach target audiences within specific communities.
- Duration: Determine the optimal duration for your billboard campaign based on your marketing goals and budget. Typically, billboards stay up for at least four weeks, but most campaigns last several months.
Digital billboards price breakdown
In San Tan Valley, billboard pricing varies depending on factors such as location, size, and duration, with the following price points:
- Average Price: The average price for a billboard in San Tan Valley is approximately $211.73, offering a range of options for advertisers with different budgets.
- Median Price: With a median price of $18,634, advertisers can expect to find a variety of billboard options in this price range, catering to different campaign needs.
- Lowest Price: For those seeking a more cost-effective solution, the lowest price for a billboard in San Tan Valley is $65.80, providing an affordable option for smaller businesses or targeted campaigns.
Digital billboards Impression and CPM Metrics
Let's take a closer look at the impressions and CPM metrics for billboards in San Tan Valley:
- Total Impressions: The total number of impressions for a 4-week advertising campaign in San Tan Valley is approximately 217,000, showcasing the potential reach of outdoor advertising in this area.
- Average Impressions: On average, a billboard in San Tan Valley generates around 54,000 impressions per week, offering a consistent level of exposure for advertisers.
- Median Impressions: With a median of 18,000 impressions, advertisers can expect a typical billboard in San Tan Valley to reach a substantial audience.
- Average CPM: The average cost per thousand impressions (CPM) for a billboard in San Tan Valley is $18.47, providing a cost-effective advertising solution for businesses.
- Median CPM: At a median CPM of $11.07, San Tan Valley offers a range of billboard options with varying costs, allowing advertisers to find the right balance between reach and budget.
Some of the top digital billboard providers in San Tan Valley
Here is a list of top billboard providers in San Tan Valley:
- Adkom is a leading provider of outdoor advertising solutions in the San Tan Valley area, offering a variety of billboard options to suit different campaign needs.
Other formats for advertising in San Tan Valley
A closer look at the data reveals the depth and breadth of the other opportunities available in San Tan Valley:
- Static Billboards: In San Tan Valley, static billboards generate approximately 80,000 impressions with an average CPM of $21.87. This traditional advertising medium offers a consistent presence and high visibility, making it a popular choice for outdoor advertising campaigns.
- Retail Venues: Retail venues in San Tan Valley garner around 28,000 impressions and have an average CPM of $19.44. These advertising spaces provide a captive audience and targeted reach, making them an effective option for businesses looking to engage with consumers in a shopping environment.
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