Digital Billboards in Lewisville

*All metrics are based on a 4-week advertising campaign

Located in the thriving Dallas-Fort Worth metroplex, Lewisville boasts a diverse population, a vibrant economy, and a strong sense of community. This makes it an ideal location for advertisers to engage with their target audience. With its bustling retail centers, scenic parks, and lively entertainment venues, Lewisville offers a unique opportunity for outdoor advertising to create meaningful connections between brands and consumers, leaving a lasting impression on all who pass by.

What to look for when picking digital billboards

When selecting billboards for advertising, it's essential to consider a variety of factors to ensure the success of your campaign. Here are four key aspects to consider when choosing the perfect billboard:

• Location: Choose a billboard location that targets your desired demographic and has high traffic counts. For example, placing a billboard near a college campus to target young adults or along a busy highway to reach commuters.
• Visibility: Ensure the billboard is easily visible by selecting a location with proper alignment, height, and minimal obstructions. For instance, a billboard facing oncoming traffic and placed at a readable height within the driver's frame of vision.
• Type and Size: Pick the appropriate type and size of the billboard based on your advertising goals and budget. For example, a large bulletin billboard for maximum exposure along a busy interstate or a smaller poster billboard for targeted advertising in a specific neighborhood.
• Duration: Determine the optimal duration for your billboard advertisement based on your campaign goals and budget. Generally, billboard advertisements stay up for at least four weeks, but most campaigns last several months.

Digital billboards price breakdown

In Lewisville, billboard pricing varies depending on factors such as location, size, and duration, with the following price data points:

• Average Price: The average price for a billboard in Lewisville is approximately $813.58, reflecting a range of options for advertisers with different budgets.
• Median Price: With a median price of $45,000, this indicates that there are both higher-end and more affordable billboard options available in the area.
• Lowest Price: The lowest price for a billboard in Lewisville is $0, suggesting that there may be opportunities for advertisers to take advantage of promotional deals or special offers.

Digital billboards Impression and CPM Metrics

When evaluating the effectiveness of a billboard campaign in Lewisville, it's crucial to analyze the impressions and CPM metrics to understand the potential reach and cost-efficiency of your advertisement:

• Total Impressions: The total number of impressions for a 4-week campaign in Lewisville is approximately 32,214,000, showcasing the vast reach of outdoor advertising in the area.
• Average Impressions: On average, a billboard in Lewisville generates around 2,486,000 impressions during a 4-week campaign, indicating consistent exposure to potential customers.
• Median Impressions: With a median of 45,000 impressions, this data point highlights the variety of billboard options available, catering to different advertising goals and budgets.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in Lewisville is $10.23, providing a cost-effective advertising solution for businesses.
• Median CPM: With a median CPM of $8, advertisers can find even more affordable options to maximize their return on investment in the Lewisville market.

Some of the top digital billboard providers in Lewisville

Here is a list of top billboard providers in Lewisville, offering a variety of options for advertisers to choose from:

• AVAIL MEDIA offers a comprehensive range of out-of-home advertising solutions, including billboards, to help businesses reach their target audience effectively.

Other formats for advertising in Lewisville

A closer look at the data reveals the depth and breadth of the other opportunities available in Lewisville:

• Static Billboards: In Lewisville, static billboards generate approximately 726,000 impressions with an average CPM of $5.56. This traditional advertising medium offers a stable and highly visible presence in the outdoor advertising landscape.
• Street Furniture: Street furniture in Lewisville garners around 21,000 impressions and has an average CPM of $10.26. This versatile advertising option allows for targeted messaging in high foot traffic areas, such as bus stops and benches.
• Retail Venues: Retail venues in Lewisville receive about 43,000 impressions with an average CPM of $10.59. This advertising type capitalizes on the captive audience found in shopping centers and malls, creating a direct connection with consumers.
• Transit: Transit advertising in Lewisville generates approximately 1,482,000 impressions and has an average CPM of $1.21. This cost-effective option reaches a wide audience of daily commuters, making it an ideal choice for businesses looking to expand their reach.
• Everything Else: Other advertising opportunities in Lewisville, such as digital displays and alternative outdoor formats, collectively garner around 243,000 impressions with an average CPM of $13.68. These diverse options allow advertisers to explore unique and innovative ways to connect with their target audience.

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