Digital Billboards in Summerlin South
*All metrics are based on a 4-week advertising campaign
Summerlin South, a thriving community in Nevada, presents a remarkable opportunity for advertisers. With its upscale neighborhoods, bustling commercial areas, and scenic outdoor spaces, this area offers a diverse and engaging backdrop for outdoor advertising. Advertisers can seamlessly integrate their messages into the daily lives of residents and visitors, fostering connections between brands, communities, and individuals. In Summerlin South, advertising transcends mere product promotion, creating impactful narratives that resonate with passersby.
What to look for when picking digital billboards
When selecting billboards for advertising, it's essential to consider various factors that can impact the effectiveness of your campaign. Some key aspects to keep in mind include:
- Demographics: Ensure the billboard's location aligns with your target audience's characteristics, such as age, gender, education, and income level. For example, placing a billboard near a college or university may be ideal for targeting young adults.
- Traffic Count: Choose a location with high traffic volume to maximize exposure. Busy intersections or congested highways can provide a captive audience for your advertisement.
- Visibility: Opt for billboards with clear alignment and height, free from obstructions that might affect visibility. The billboard should be easily readable within the driver's frame of vision.
- Proximity: If your goal is to attract local customers, select a billboard close to your business location to increase the likelihood of potential customers visiting your establishment.
Digital billboards price breakdown
In Summerlin South, billboard pricing varies depending on factors such as location, visibility, and traffic count. Here's a breakdown of the pricing:
- Average Price: The average price for a billboard in Summerlin South is approximately $4,756.76, which can provide a cost-effective option for advertisers.
- Median Price: With a median price of $312,500, advertisers can expect a wide range of pricing options to suit their budget and campaign goals.
- Lowest Price: The lowest price for a billboard in the area is $4,756.76, offering an affordable entry point for businesses looking to test the effectiveness of outdoor advertising.
Digital billboards Impression and CPM Metrics
Impressions and CPM metrics play a crucial role in evaluating the effectiveness of your billboard advertising campaign in Summerlin South:
- Total Impressions: The total number of impressions for a 4-week campaign in the area is approximately 312,000, showcasing the potential reach of your advertisement.
- Average Impressions: The average number of impressions per billboard in Summerlin South is approximately 156,000, offering a substantial audience for your message.
- Median Impressions: With a median of 312,000 impressions, this metric highlights the consistency in audience exposure across different billboard locations.
- Average CPM: The average cost per thousand impressions (CPM) in Summerlin South is around $14.08, providing a cost-effective advertising solution.
- Median CPM: The median CPM in the area is also $14.08, indicating a stable pricing structure for advertisers to plan their campaigns effectively.
Some of the top digital billboard providers in Summerlin South
Here are the top billboard providers in Summerlin South, offering a variety of options for advertisers:
- Adkom is a leading provider of outdoor advertising solutions, catering to a diverse range of clients and industries.
- Digital Outdoor Advertising specializes in digital billboards, offering advertisers dynamic and engaging platforms for their campaigns.
- Las Vegas Billboards is a local provider with extensive knowledge of the Summerlin South market, ensuring optimal placement for your advertisements.
- Outfront Media is a national provider with a strong presence in Summerlin South, offering a wide selection of billboard options to suit various campaign objectives.
Other formats for advertising in Summerlin South
A closer look at the data reveals the depth and breadth of the other opportunities available in Summerlin South:
- Static Billboards: In Summerlin South, static billboards garner approximately 57,000 impressions with an average CPM of $4.67. This traditional advertising medium offers a consistent presence, making it a reliable choice for advertisers.
- Street Furniture: Street furniture in Summerlin South generates around 55,000 impressions. This versatile advertising option allows for creative integration into the urban landscape, capturing the attention of pedestrians and motorists alike.
- Retail Venues: Retail venues in Summerlin South receive about 80,000 impressions with an average CPM of $4.67. This targeted advertising approach enables advertisers to reach potential customers in a shopping mindset, increasing the likelihood of conversions.
Get started with advertising with AdQuick now!
AdQuick's comprehensive out-of-home advertising services, including planning, buying, and measuring, make it an ideal choice for businesses looking to launch impactful campaigns in Summerlin South. With a variety of resources and tools available on their website, as well as a wide range of media partners and positive testimonials from satisfied customers, AdQuick is well-equipped to help you achieve your advertising goals. Don't miss out on the opportunity to reach your target audience and make a lasting impression. Get started now and launch hyper-targeted OOH campaigns in minutes.