Digital Billboards in Apex
*All metrics are based on a 4-week advertising campaign
In the heart of the Research Triangle, Apex shines as a rapidly growing suburban hub, offering a unique opportunity for advertisers. Known for its charming downtown, top-rated schools, and diverse population, Apex provides a vibrant backdrop for outdoor advertising. Ads in this thriving town do more than promote products; they engage communities, brands, and individuals in meaningful conversations, creating stories that resonate with each passerby.
What to look for when picking digital billboards
When selecting billboards for your advertising campaign, it's essential to consider various factors to ensure maximum effectiveness and reach your target audience. With 77 77 in mind, here are four key aspects to consider when choosing billboards:
- Location: Choose a billboard location with high traffic counts and visibility, such as busy interstates or trendy parts of town. For example, placing a billboard near a college or university can effectively target young adults.
- Demographics: Consider the target audience's age, gender, education, relationship status, and income level. For instance, a billboard in an urban neighborhood may be more effective in reaching specific demographics.
- Size and Type: Select the appropriate billboard size and type for your campaign, such as bulletins for highways, posters for primary and secondary arterial roadways, or junior posters for urban neighborhoods and smaller roads.
- Duration: Determine the optimal duration for your billboard advertisement based on your marketing campaign goals and budget. Most campaigns last several months, but the duration can vary depending on your specific needs.
Digital billboards price breakdown
Billboard pricing in Apex varies significantly, with a range of options to accommodate different budgets. Here's a breakdown of the pricing:
- Average Price: The average price for a billboard in Apex is approximately $389.41, offering a cost-effective option for advertisers.
- Median Price: With a median price of $50,000, some billboards cater to larger budgets and high-impact campaigns.
- Lowest Price: For those seeking the most affordable option, the lowest price available for a billboard in Apex is just $1.57.
Digital billboards Impression and CPM Metrics
Impressions and CPM metrics play a crucial role in understanding the effectiveness of your billboard advertising campaign in Apex:
- Total Impressions: The total number of impressions for a 4-week advertising campaign in Apex is approximately 2,811,000.
- Average Impressions: On average, a billboard in Apex generates around 36,000 impressions per 4-week campaign.
- Median Impressions: The median number of impressions for a billboard in Apex is 50,000 during a 4-week campaign.
- Average CPM: The average cost per thousand impressions (CPM) for a billboard in Apex is $14.52.
- Median CPM: The median CPM for a billboard in Apex is $10.00, offering a cost-effective advertising solution.
Some of the top digital billboard providers in Apex
Here are the top billboard providers in Apex, offering a variety of options for advertisers:
- Adkom is a leading provider of outdoor advertising solutions in Apex, catering to a wide range of clients and industries.
Other formats for advertising in Apex
A closer look at the data reveals the depth and breadth of the other opportunities available in Apex:
- Static Billboards: Static billboards in Apex generate approximately 155,000 impressions with an average CPM of $32.63. This classic advertising medium continues to deliver strong results, making it a reliable choice for advertisers.
- Retail Venues: Retail venues in Apex receive around 50,000 impressions and have an average CPM of $16.45. These targeted advertising spaces offer a unique opportunity to engage with consumers in a shopping environment.
- Transit: Transit advertising in Apex garners about 2,250,000 impressions with an average CPM of $2.74. This cost-effective option allows advertisers to reach a captive audience during their daily commutes.
- Everything Else: Other advertising opportunities in Apex accumulate approximately 183,000 impressions and have an average CPM of $18.27. These diverse options provide advertisers with the flexibility to explore new and innovative ways to connect with their target audience.
Get started with advertising with AdQuick now!
Apex offers a diverse range of outdoor advertising opportunities, and AdQuick simplifies the process of planning, buying, and measuring these campaigns. With access to over 1,400 premium OOH media owners, faster execution of OOH buys, and a suite of products and solutions tailored to different needs, AdQuick is the go-to platform for advertisers and agencies. Additionally, the platform provides valuable resources such as the AdTech Glossary, OOH Beginner's Guide, Billboard Cost Calculator, and AI OOH Campaign Planner. Don't miss out on the chance to launch hyper-targeted OOH campaigns in minutes – Get Started today!