800K+
People in the Northern Colorado corridor
33K
CSU students shaping density Aug–May
$4–$18
Programmatic DOOH CPM range
90K+
Daily vehicles at I-25 / Fort Collins interchanges
Access every OOH format
Bulletins & Billboards
Transit
Street Furniture
Posters & Wallscapes
Overview

Why Buy Fort Collins Outdoor Advertising on AdQuick

Most pages about Fort Collins outdoor advertising are a single vendor pitching their own faces or a single unit-level inventory listing. AdQuick is different. We're a vendor-neutral OOH marketplace that aggregates live inventory from Lamar Advertising, Street Media Group, and every other OOH operator working Fort Collins, Loveland, Greeley, Windsor, and the broader Northern Colorado region, with transparent rates, Fort Collins–specific regulatory guidance, and audience data on every unit. This page covers the full Northern Colorado corridor and gives you the real cost ranges, regulatory context, and vendor comparison that no other Fort Collins OOH page provides.
MARKET PROFILE

Why Fort Collins Is One of the Most Distinctive OOH Markets in the Mountain West

Fort Collins has roughly 175,000 residents, and the Fort Collins–Loveland MSA totals about 400,000. But Fort Collins doesn't function as an isolated market; it's the northern anchor of the Northern Colorado corridor, which together represents roughly 800,000+ people across Larimer and Weld counties.

It's a college town with a real economy underneath. Colorado State University enrolls roughly 33,000 students, which shifts metro density meaningfully during the academic year. But unlike many college towns, Fort Collins has a deep employer base: Anheuser-Busch (Fort Collins is home to one of the company's largest U.S. breweries), Woodward, OtterBox, HP, Broadcom, Advanced Energy, Banner Health, UCHealth, and a substantial craft brewery and outdoor-industry economy (New Belgium, Odell, Horse & Dragon, Black Bottle, Fort Collins Brewery, plus headquarters for several outdoor brands). The audience reachable in Fort Collins skews higher-income, more educated, and more brand-conscious than market rank suggests.
I-25 is the spine. I-25 runs north-south through Northern Colorado, connecting Denver to Fort Collins to Cheyenne. Roughly 90,000+ vehicles a day pass through the Fort Collins/I-25 interchange zones, including a substantial commuter flow from Northern Colorado residents working in the Denver metro and a steady freight component along the Front Range corridor.
Active, outdoor-oriented audience. Fort Collins consistently ranks among the most outdoor-active cities in the U.S., with high participation in cycling, running, climbing, skiing, and hiking. This is a meaningful audience profile for outdoor brands, fitness, automotive (particularly trucks/SUVs), beverage (beer especially), and lifestyle advertisers.
Strict local sign rules. Fort Collins has one of the more restrictive sign codes in Colorado, second perhaps only to Denver. New billboard construction is tightly controlled, digital conversions are limited, and existing premium inventory holds significant value. This is a major reason supply is genuinely constrained here.

A Few Additional Things to Know

Northern Colorado Regional Airport (FNL) serves Fort Collins and Loveland with limited commercial service. The dominant business-travel gateway for Northern Colorado is Denver International Airport (DEN), about 60 miles south, which is why DEN airport advertising is often part of campaigns targeting the Northern Colorado business audience.
CSU football and basketball drive timing. Canvas Stadium and Moby Arena event nights concentrate audiences along College Avenue and the south side of the metro.
Old Town Fort Collins is a real place-based OOH zone. The downtown historic district is densely walkable, dining-heavy, and tourism-relevant, uncommon for a city this size and a meaningful environment for transit shelter, wallscape, and place-based OOH.
FORMATS

Fort Collins Outdoor Advertising Formats

Fort Collins and Northern Colorado support the core OOH stack. AdQuick has live availability across every format below, with typical Fort Collins price ranges so you can budget before you browse.

Billboards (Static)

Traditional bulletins are the dominant OOH format in Northern Colorado. Because new billboard construction is tightly restricted inside Fort Collins city limits, premium inventory concentrates along I-25, US-287 (College Avenue), Harmony Road, Mulberry Street, Mountain Vista Drive, Prospect Road, Drake Road, Highway 287 north toward Wellington, and US-34 toward Greeley. Static (printed) bulletins are typically 14' × 48', long-dwell impressions on I-25 and the major arterials, best for sustained 4-week+ brand campaigns. Also available: 30-sheet posters (11' × 22') and junior posters / 8-sheets (5' × 11'). Typical Fort Collins pricing: $1,200–$4,500 per 4-week flight for highway bulletins; $300–$1,500 for posters.

Digital Billboards

Digital is the fastest-growing OOH segment in Northern Colorado, and because the city's sign rules tightly limit new construction, digital conversions of existing static faces are the main source of new high-impact inventory. 14' × 48' LED faces rotate 6–8 advertisers in an 8-second loop. Same-day creative changes, day-parting, and rapid swaps make these the most flexible format in the market, particularly valuable for timing creative to CSU game weekends, Front Range commute peaks, and seasonal outdoor/active campaigns. Typical Fort Collins pricing: $1,800–$6,500 per 4-week flight; premium I-25 and College Avenue faces sit at the top.

Programmatic DOOH

Buy Fort Collins digital inventory by audience and daypart through Vistar Media, Place Exchange, and Hivestack, all connected to AdQuick. Also includes place-based digital screens in gyms, restaurants, breweries (a significant inventory category in Fort Collins given the craft beer scene), bars, gas stations, and convenience stores via Captivate, GSTV, and Atmosphere, plus retail and lifestyle digitals at Front Range Village, Foothills, the Harmony Corridor, and along College Avenue. Typical Fort Collins pricing: $4–$18 CPM, no minimums on AdQuick.

Transit, Furniture & Wallscapes

Transfort, the City of Fort Collins's transit system, operates fixed-route bus service and the MAX bus rapid transit line along the Mason Corridor (parallel to College Avenue). Available: full bus wraps, kings, queens, tail signs, MAX BRT interior and exterior, transit shelter posters along College Avenue and the MAX corridor, and station placements at CSU South Transit Center, Downtown Transit Center, Foothills, and Harmony. Plus wildposting in Old Town and CSU-adjacent neighborhoods, wallscapes and murals in Old Town and along Mason and Mountain Avenue, mobile billboard trucks for CSU game days and brewery weekends, rideshare wraps via Carvertise, and brewery/venue OOH across New Belgium, Odell, Horse & Dragon, and many others. Typical Fort Collins pricing: $400–$1,200 for transit shelters; $2,500–$6,500 for bus wraps; $4,000–$20,000 for wallscapes.

Northern Colorado Regional Airport (FNL) has limited inventory due to limited commercial service. For Northern Colorado business-audience campaigns, most advertisers use Denver International Airport (DEN) OOH, the dominant gateway for Front Range and Northern Colorado business travel. AdQuick can build combined Northern Colorado + DEN airport campaigns that reach business audiences flying in and out of the region.

Fort Collins OOH delivers measured reach across one of the Mountain West's most distinctive corridors.
Real numbers from Geopath, OAAA research, and AdQuick campaign data, not marketing copy.
175K
Fort Collins city residents (400K MSA)
2–4×
Recall lift vs. display-only audiences
48–72h
Digital billboard go-live after creative approval
15–35%
Discount on 12-week and 26-week flights
PRICING DATA

How Much Does Outdoor Advertising Cost in Fort Collins?

A note on the "from $10/day" pricing you'll see on some Fort Collins marketplaces: those rates apply to a single off-peak digital share on a low-traffic board, prorated across a long flight. They're real, but they're a floor, not what most advertisers actually pay. Here are the ranges based on live AdQuick transactions in Fort Collins and Northern Colorado.

Fort Collins Format Cost Ranges (4-Week Flights, per Unit)

Format Typical 4-week cost (per unit) Notes
Highway digital billboard (14' × 48') $1,800 – $6,500 Premium I-25 and College Avenue (US-287) faces sit at the top
Static highway bulletin (14' × 48') $1,200 – $4,500 Premium pricing reflects the supply constraint from city sign rules
30-sheet poster $500 – $1,500 Strong neighborhood reach at low cost per unit
Junior poster (8-sheet) $300 – $850 Best for retail-adjacent placement
Bus king/queen $300 – $900 Per bus; scale via Transfort fleet packages
Full bus wrap $2,500 – $6,500 Production + install adds $2,500 – $4,500
Transfort transit shelter poster $400 – $1,200 Old Town, MAX corridor, and CSU-adjacent shelters command premium
MAX BRT placement $400 – $1,400 Per vehicle / per 4 weeks
Wallscape / mural $4,000 – $20,000 Production typically separate; flight 8+ weeks
Wildposting (50-poster minimum) $1,500 – $3,500 Bonded operators; 2-week typical flight
Mobile billboard truck (full route) $1,800 – $3,500 / week Event and activation campaigns
Rideshare wrap (per vehicle) $300 – $750 Per car per 4 weeks
Programmatic DOOH $4 – $18 CPM Audience-based buying, no minimums on AdQuick

A Fort Collins–only campaign with meaningful city reach typically starts around $6,000 – $14,000 for a 4-week flight combining 3–5 billboard faces and supporting digital or transit. A full Northern Colorado campaign reaching Fort Collins + Loveland + Greeley + Windsor typically starts around $15,000 – $30,000 for a 4-week flight. Heavier campaigns running 8–12 weeks across the corridor generally land between $30,000 and $120,000.

What Drives Fort Collins OOH Pricing

Location. A digital face on the I-25 / Harmony interchange or on College Avenue near Old Town costs several times what an equivalent face costs on a feeder arterial in Wellington or Laporte.
Flight length. 12-week and 26-week commitments unlock 15–35% discounts over 4-week rates.
CSU calendar. Inventory near campus, Old Town, and along College Avenue commands meaningful premiums during the academic year (August through May) and on CSU game weekends.
COMPLIANCE

Fort Collins Billboard Regulations and Permits

This is the section every other Fort Collins OOH page skips, and it matters here because Fort Collins has one of the more restrictive sign codes in Colorado, second only to Denver in terms of effective constraint on new outdoor advertising. Outdoor advertising in Fort Collins and Northern Colorado operates under four overlapping regulatory layers.

Federal (Highway Beautification Act)

Baseline rules for signage along the Interstate and Primary Highway systems, including spacing, size, and lighting controls.

Colorado Department of Transportation (CDOT)

Regulates outdoor advertising along state and federal highways including I-25, US-287, US-34, and SH-14. Permits required for new construction and material modifications; spacing, height, lighting, and digital dwell-time rules are strictly enforced.

City of Fort Collins Sign Code

Fort Collins regulates the size, placement, illumination, and digital characteristics of signs within city limits. New billboard construction is restricted across most zoning districts, and the city has taken a measured approach to digital sign conversions that limits aggressive expansion.

Surrounding Municipalities & Counties

Loveland, Windsor, Greeley, Wellington, Timnath, and Laporte each maintain their own sign codes with varying degrees of restriction. Larimer County and Weld County rules apply in unincorporated areas. Jurisdictional differences across Northern Colorado create meaningful supply variations from city to city.

The Practical Takeaway

Fort Collins OOH supply is genuinely constrained inside city limits. New construction is limited, digital conversions are controlled, and existing premium inventory holds significant value. Supply expands meaningfully in surrounding jurisdictions (particularly along the I-25 corridor in unincorporated Larimer County and around Windsor and Greeley), which is part of why a Northern Colorado corridor approach often makes sense for serious campaigns.

When you buy existing inventory through an operator (or through AdQuick), the operator's permits are already in place, no action required on the advertiser side. For specific permitting questions on owned-property installations, AdQuick can connect you with the right operator's permit team.

VENDOR LANDSCAPE

Fort Collins OOH Vendors: How They Compare

Fort Collins is served by Lamar, regional independents, transit operators, and specialty networks. Each owns different corridors and formats, and no single vendor covers the whole Northern Colorado corridor. AdQuick aggregates inventory from all of them in one place.

Lamar Advertising

Largest billboard footprint across Northern Colorado, with explicit "Northern Colorado" market coverage including transit. Deepest local inventory across highway bulletins, digital billboards, posters, and transit. Watch-out: premium pricing on flagship I-25 and College Avenue faces.

Bulletins · Digital · Regional Reach

Street Media Group

Regional independent with strong Fort Collins digital billboard presence along key corridors. Digital-first inventory, flexible terms, and unit-level transparency. Watch-out: smaller total footprint than national operators.

Digital · Regional Independent

Transfort (via authorized resellers)

All City of Fort Collins bus and MAX BRT inventory: bus wraps, kings, queens, shelter posters along College Avenue and the MAX corridor, plus station placements at CSU South Transit Center, Downtown Transit Center, Foothills, and Harmony. Reaches the CSU student/staff population, downtown employees, and a transit-using urban audience that highway billboards miss.

Transit · MAX BRT · Shelters

Place-Based Networks

Captivate, GSTV, and Atmosphere operate citywide digital screens in elevators, gas stations, gyms, restaurants, and breweries, a significant inventory category in Fort Collins given the craft beer scene. Strong for retail and lifestyle audience targeting.

Digital · Gyms · Gas · Breweries

Bonded Wildposting Operators

Old Town, College Avenue, and CSU-adjacent corridors. Street-level posters, snipes, and alternative placements that reach pedestrian, student, and tourism audiences in the downtown historic district and the Mason / Mountain Avenue mural zones.

Wildposting · Old Town · CSU

Carvertise (Rideshare)

Rideshare wraps across Northern Colorado: geo-targeted moving inventory that reaches Fort Collins, Loveland, Greeley, and Windsor in a single buy. Useful for campaigns that want corridor-wide visibility without buying every face on I-25.

Rideshare · Corridor-Wide

Mobile Billboard Operators

Truck routes for event and activation work: CSU games, Old Town events, brewery weekends, and outdoor industry events. Concentrated activation windows where stationary inventory can't easily reach the audience.

Mobile · Events · Activation

Specialty & Brewery Operators

The craft brewery cluster (New Belgium, Odell, Horse & Dragon, and many others) creates distinctive activation opportunities not common in other markets. Combined with murals along Mason and Mountain Avenue and place-based digital in CSU-adjacent venues, this is the hyper-local long tail of Fort Collins OOH.

Brewery · Mural · Hyper-Local

AdQuick shows you everything available across all of them, with apples-to-apples pricing, daily impression counts, and audience data, so you build the right plan instead of the most-convenient plan. You can filter by vendor, by format, or (usually smarter) by audience and corridor, and let the platform surface the best units across all of them.

Owner-Operator vs Marketplace: How to Choose

One of the most common questions Fort Collins advertisers ask is whether to buy directly from an owner-operator (like Lamar or Street Media Group) or through a marketplace (like AdQuick). The honest answer:

Buy direct from an owner-operator when you want a specific known face, you have a long-term sustained presence, you have an established relationship with the operator's local rep, or you're a Fort Collins-headquartered business with strong local ties.
Use a marketplace when you want to compare options across multiple operators, you want transparent pricing without going through a sales cycle, you're a national or regional brand entering Northern Colorado, you need attribution data tying OOH exposure to outcomes, or you want to buy across multiple Northern Colorado cities in one PO.

AdQuick: One Marketplace, Every Fort Collins Format

AdQuick is the out-of-home advertising platform that lets you compare, plan, and buy across every Fort Collins and Northern Colorado media owner (Lamar Advertising, Street Media Group, Transfort transit, place-based networks, brewery and venue operators, and every specialty operator working the corridor), plus every programmatic DSP buying Fort Collins digital faces. Static bulletins, posters, digital boards, transit, wallscapes, wildposting, rideshare wraps, mobile billboards, and programmatic DOOH in a single workflow. We don't replace direct relationships; we replace the inefficiency of building one separately with every operator.

MARKETS & CORRIDORS

Northern Colorado OOH Corridors That Actually Matter

Where you place matters more than how much you spend. These are the high-value corridors in Fort Collins and Northern Colorado.

I-25 through Northern Colorado

The single most important OOH corridor in the region: captures Fort Collins–Denver commuters (a significant population), Fort Collins–Cheyenne flow, freight, and the Front Range corridor traffic. Premium digital faces here are the backbone of most regional campaigns.

US-287 (College Avenue)

Fort Collins-to-Loveland-to-Denver-northern-suburbs north-south arterial spine: runs through the city hitting CSU campus, Old Town, midtown, and the south-side retail concentration.

Harmony Road / Harmony Corridor

South-side commercial spine: connects I-25 to Front Range Village, Harmony Corridor employment, and the south-side retail. High commute density and the highest concentration of car-trip retail decisions on the south side.

US-34 (Eisenhower Boulevard)

The Loveland east-west arterial: connecting Estes Park traffic to I-25 and Greeley. Strong for tourism and regional commute.

Fort Collins Cross-City Arterials

Mulberry Street, Mountain Vista Drive, Prospect Road, Drake Road: cross-city arterials with strong commute density.

CSU Campus and Old Town Corridor

Place-based, transit shelter, wallscape, and digital street furniture: pedestrian, student, downtown employee, and tourism audiences in the densely walkable historic district.

Mason Corridor / MAX BRT Line

A dedicated north-south transit corridor parallel to College Avenue: concentrated transit and pedestrian audiences, reachable through MAX placements and shelter posters.

Highway 287 North & Highway 14

Laporte / Wellington / Wyoming flow and Poudre Canyon / Estes Park outdoor recreation traffic: captures the Northern Colorado-to-Wyoming flow and outdoor recreation audiences.
EFFECTIVENESS

Fort Collins OOH Effectiveness: Measurement & Timing

Fort Collins is a market where OOH timing materially affects performance. Digital OOH and programmatic DOOH let you time creative to these windows precisely. Static can't.

How Outdoor Advertising Is Measured in Fort Collins

Industry-standard reach and frequency come from Geopath, which provides impression counts on every measured OOH unit in the U.S. AdQuick adds mobile-device attribution to tie OOH exposure to web visits, store visits, and downstream conversion, by unit, by format, and by week.

Fort Collins–Specific Timing: When OOH Performs Best

The CSU academic year (August – mid-May). Roughly 33,000 students substantially increase density downtown, in midtown, in CSU-adjacent neighborhoods, and along College Avenue. Place-based, transit, and Old Town corridor OOH significantly outperforms summer baseline.
CSU football season (September – November). Canvas Stadium home games concentrate audiences south of campus and along College Avenue. Digital and mobile OOH let you time creative to game day.
CSU basketball (November – March). Moby Arena event nights drive south-side density.
Old Town events (year-round, peak summer). Downtown Fort Collins hosts a heavy slate of festivals, NewWestFest, Brewfest, FoCoMX, the Fort Collins Tour de Fat, and the brewery district year-round.
Outdoor industry buying seasons (spring and fall). Fort Collins's outdoor-active audience responds strongly to spring (cycling, running, hiking) and fall (skiing, hunting, cold-weather gear) timing.
Brewery and craft beverage timing. Major craft beer events, GABF-adjacent activation, and brewery anniversary weekends.
HOW TO BUY

How to Plan a Fort Collins OOH Campaign on AdQuick

Most Fort Collins campaigns go from first search to confirmed booking in under a week. Programmatic DOOH campaigns can launch the same day; static (printed) bulletins require 7–10 days for production and posting.

01

Search Fort Collins inventory

Tell us your goal and budget (awareness, foot traffic, CSU audience, outdoor/active audience, Northern Colorado corridor reach, or brewery activation), and filter by format, corridor, neighborhood, demographics, daily impressions, and price. Drop pins on the AdQuick map to build a plan that includes Loveland, Greeley, Windsor, and other Northern Colorado cities where relevant. Lamar, Street Media Group, Transfort, place-based, and specialty inventory in one search.

02

Build a plan with audience data

Add units to a cart; see projected impressions, reach, frequency, and CPM in real time. Every unit shows demographic composition and (for digital) mobile attribution. Mix static and digital, freeway and surface street, downtown and suburb, and let the platform surface the best units for your audience and budget.

03

Submit, upload, and measure

Buy across multiple operators with one purchase order, one invoice, one creative spec sheet, and one point of contact. AdQuick handles spec validation, vendor handoff, and proof-of-posting. Measurement ties OOH exposure to web visits, app installs, store visits, and sales lift, by unit, format, and week.

FAQ

Frequently Asked Questions: Outdoor Advertising in Fort Collins

The questions Fort Collins advertisers ask most (pricing, vendors, formats, regulations, lead times, and measurement), answered straight.

A static highway billboard in Fort Collins typically runs $1,200–$4,500 per 4-week flight, and a digital billboard typically runs $1,800–$6,500. Premium I-25, US-287 (College Avenue), and Harmony Road faces sit at the top of those ranges; suburban Larimer County, Wellington, and feeder arterial faces sit at the bottom. Fort Collins rates run higher than comparable-population markets because the city's sign code tightly restricts new construction: supply is genuinely fixed. The "from $10/day" rates you'll see on some marketplaces apply to off-peak digital shares on lower-traffic boards: they're a floor, not the typical price.
It depends on your audience and goal. A Fort Collins-only campaign typically costs $6,000–$14,000 for a 4-week flight and reaches roughly 175,000–400,000 metro residents (depending on coverage depth). A full Northern Colorado campaign reaching Fort Collins + Loveland + Greeley + Windsor typically starts at $15,000–$30,000 and reaches roughly 800,000+ residents across Larimer and Weld counties. Because I-25 connects the corridor, many regional and national advertisers plan at the Northern Colorado level rather than Fort Collins alone.
Lamar Advertising has the largest billboard footprint across Northern Colorado, with the deepest local inventory and explicit "Northern Colorado" market coverage including transit. Street Media Group is a strong regional independent with prominent Fort Collins digital billboard inventory along key corridors. The right vendor depends on which corridors and formats your campaign needs, which is why AdQuick aggregates all of them.
The City of Fort Collins's sign code regulates the size, placement, illumination, and digital characteristics of signs within city limits. New billboard construction is restricted across most zoning districts, and the city has taken a measured approach to digital sign conversions that limits aggressive expansion. Outdoor advertising along state and federal highways (I-25, US-287, US-34, SH-14) also falls under Colorado DOT regulation and the federal Highway Beautification Act. Larimer County and the surrounding cities (Loveland, Windsor, Greeley, Wellington) maintain their own sign codes. When you buy existing inventory through an operator, the operator's permits are already in place.
It depends on the goal. For metro-wide brand awareness, highway digital billboards on I-25 and College Avenue (US-287) deliver the highest reach per dollar. For CSU and Old Town audiences, Transfort transit shelters, MAX BRT, place-based digital, and wallscape OOH significantly outperform billboards for that specific audience. For Northern Colorado regional reach, I-25 corridor billboards extending into Loveland and Greeley are the most efficient. For business audiences, combined Fort Collins + DEN airport OOH (since DEN is the dominant gateway for Northern Colorado business travel) is the strongest play.
Substantially. CSU's roughly 33,000 students dramatically change Fort Collins density from August through mid-May. Inventory near campus, Old Town, College Avenue, and CSU-adjacent neighborhoods sees materially higher density during the academic year than in summer. CSU football and basketball game days create acute audience concentrations south of campus and around Moby Arena. Digital OOH lets you time creative to these windows in ways static can't.
Neither is universally better; they serve different needs. Buy direct from an owner-operator when you want a specific known face, you have a long-term sustained presence, or you have an established relationship with the local rep. Use a marketplace like AdQuick when you want to compare options across multiple operators, you want transparent pricing without a sales cycle, you're a national or regional brand entering Northern Colorado, or you need attribution data and unified measurement. AdQuick aggregates Lamar, Street Media Group, transit, place-based, and specialty inventory in one place. We don't replace direct relationships; we replace the inefficiency of building one separately with every operator.
Yes. Digital billboards in Fort Collins can typically go live within 48–72 hours of creative approval, and programmatic DOOH on AdQuick can go live the same day. Static (printed) bulletins require 7–10 days for production and posting.
Often, yes. Northern Colorado Regional Airport (FNL) has limited commercial service, so the dominant business-travel gateway for Northern Colorado is Denver International Airport, about 60 miles south. For B2B, financial services, healthcare, technology (Woodward, OtterBox, HP, Broadcom, Advanced Energy), and any campaign targeting the Northern Colorado business audience, layering DEN airport OOH onto a Fort Collins campaign typically improves reach to the relevant traveling audience.
Industry-standard reach and frequency come from Geopath, which provides impression counts on every measured OOH unit in the U.S. AdQuick adds mobile-device attribution to tie OOH exposure to web visits, store visits, and downstream conversion, by unit, by format, and by week.
Programmatic DOOH and single-unit poster campaigns can start under $1,500. A campaign with meaningful Fort Collins metro reach typically starts at $6,000–$14,000 for a 4-week flight. A full Northern Colorado campaign typically starts at $15,000–$30,000.

Plan Your Fort Collins Outdoor Advertising Campaign

Stop chasing vendors for quotes. AdQuick shows you live Fort Collins and Northern Colorado inventory, transparent rates, regulatory context, and audience data across every major OOH operator in the region (billboards, digital, Transfort transit, MAX BRT, mobile, place-based, and alternative formats), in one platform.

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