TL;DR
- Airport terminal ads are booked through airport media operators or OOH platforms
- The process includes selecting airports, choosing formats, submitting creative, and scheduling campaigns
- Companies like Clear Channel Airports, Lamar Airports, JCDecaux, or Cedar often manage inventory
- AdQuick can help simplify booking by comparing placements and managing campaigns in one place
Booking airport terminal advertising usually involves selecting the airport, choosing specific ad formats, and coordinating airport placement through the operator that manages the inventory.
Most airports grant advertising rights to media companies such as Clear Channel Airports, Lamar Airports, JCDecaux, or Cedar, which handle sales and scheduling. Advertisers decide which terminals, screens, or banner locations align with their audience and campaign goals before submitting creative sized for the placement.
Campaigns then run for a defined period, often measured in weeks or months, depending on availability. With AdQuick, brands can compare airport inventory, secure placements across operators, and manage campaigns from planning through launch.
How To Launch an Airport Terminal Campaign
Most airport advertising campaigns follow a structured planning process. Advertisers begin by identifying target airports and passenger demographics, then review available formats such as digital screens, wall banners, or concourse networks. After selecting placements, brands submit creative assets that meet the operator’s specifications. Once approved, the campaign is scheduled and monitored throughout the flight.
Key Takeaways:
- You can book airport terminal advertising through media operators or OOH platforms
- Campaigns involve selecting locations, formats, creative, and schedule
- AdQuick simplifies the process by aggregating airport inventory across operators